PERSONAL BRANDING GUIDES

Give your experience a clear point of view.

Practical worksheets and workflows for executives and agencies. Start with what you know, capture how you think, and decide which parts of the process deserve automation.

01
Positioning

Personal branding for executives: start with evidence

A practical worksheet for defining an executive’s audience, expertise and point of view before planning content.

02
Original voice

How to capture an executive’s authentic voice

Use original stories, a short voice interview and a review checklist to give content drafts a reliable foundation.

03
Choosing a workflow

Manual vs automated personal branding

Compare the work a person should own with the tasks a personal branding platform can help organize.

04
Agency operations

An agency workflow for multiple executive brands

A practical process for keeping client sources, voices, revisions and approvals separate across an agency roster.

How these guides are written

These are practical editorial guides published by 7th Pillar Infotech for BuildPersona. They explain a proposed way of working, using clearly labeled examples. They do not report customer results, independent research or a promise of audience growth.

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